Customers Reporting

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A) Total Customers

This report shows the total number of customers registered in the store within the selected date range. Key Metrics: 1) Total Customers: The number of new customers who signed up. 2) Percentage Change: Comparison with the previous period. 3) View Details: Click to see a list of new customers.

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B) Customers Over Time

This section provides a timeline of new customer registrations over a specific period. How to Use:

1. Compare customer growth over different date ranges.
2. Identify periods of high or low customer sign-ups.
3. Adjust marketing strategies to boost customer registrations.

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C) Customers With Most Sales

Lists customers who have made the highest total purchases in terms of revenue. Key Metrics: 1) Customer Name: The customer who generated the most revenue. 2) Total Sales Amount: The total value of their purchases.

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D) Customers With Most Orders

Shows which customers have placed the highest number of orders. Key Metrics: 1) Customer Name: The customer who placed the most orders. 2) Total Orders: The number of orders they completed.

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E) Customer Traffic

Tracks the number of visitors who browsed the store within the selected period. Key Metrics: 1) Total Visitors: The total number of visitors to the store. 2) Unique Visitors: The number of distinct visitors (not counting repeat visits). 3) Percentage Change: Comparison with the previous period.

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6) Traffic Over Time

Provides a trend analysis of visitor traffic over different time periods. How to Use:

1. Compare store traffic between different time frames.
2. Identify peak traffic times and align marketing campaigns accordingly.

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7) Top Customer Groups

Lists the most active customer groups (e.g., wholesale, retail, VIP). Why It Matters?

1. Helps segment customers based on buying behavior.
2. No data may indicate that customer groups need to be configured.

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8) Customers With Most Reviews

Lists customers who have left the most product reviews. Why It Matters?

1. Helps identify engaged customers.
2. Encouraging reviews can improve product credibility and boost conversions.